Marketing & Business Development Manager (VA494)

We have an exciting opportunity for an experienced Marketing and Business Development Manager in our Jersey office. The post holder will support the continued growth of the global Corporate practice by developing and implementing a suite of agreed marketing and business development plans and initiatives.

Principal duties will include:

Marketing and Business Development Plans

• Assist the M&BD Senior Manager in the creation of M&BD plans and budgets for relevant practice areas
• Lead on the development and implementation of specific and agreed initiatives within the M&BD practice area plans
• Contribute to the annual practice area M&BD budgeting process
  
• Track spend versus budget for relevant practice area M&BD budgets

Events

• Lead, plan, research, organise and implement global practice area industry and client events and seminars
• Develop targeted guest lists for client events
  
• Liaise with third party suppliers, providers and industry organisations to secure sponsorship agreements and event services
• Attend / provide front of house support at events as required
• Promote relevant events on the website and social media platforms
• Monitor event costs to remain within budget and lead on post-event analysis

Legal Directories & Awards

• Create and submit a selection of legal directories for corporate practice areas, using the firm's standard template
  

Client briefings, guides and marketing collateral

• Lead on the project management and delivery of chapter contributions for various industry publications
• Arrange publication of client updates through the firm's external channels
• Brief on design requirements for marketing collateral creation and updates to third party design agency as required

CRM & email marketing

• Devise and implement targeted marketing campaigns for the relevant practice areas
• Report on readership and engagement statistics of campaigns
• Provide Peppermint CRM training and support to secretaries, partners and fee earners

Bids and Proposals

• Assist with the creation and production of bids and pitches as required

Team and collaboration

• Lead, motivate and manage two Marketing & Business Development Professionals
• Delegate and manage priorities with direct reports to ensure efficient delivery of marketing and business development plans and initiatives
• Collaborate with the wider marketing team as required to assist brand campaigns and internal/external communications

Experience and Professional Qualifications:

• Previous knowledge and use of CRM systems beneficial
• Experience of financial or professional services industry marketing preferred
• Experience organising events preferred 
• CIM qualification preferred, ideally graduate level

Please click on "Apply for this job" to submit a CV for this vacancy.